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A person looking through a color swatch booklet to find the right color for their brand.
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Finding the Right Colors for your Company Brand

Colors shape our understanding of what’s true, what’s valuable, what’s important, and what we like. We have favorite colors. There are colors that make us feel certain emotions. There are colors that remind us of good or bad memories.…
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What Makes a Good Logo Design?

You need a good logo if you're starting a new business or refining your brand identity. But what makes a logo "good"? Unfortunately, there's an infinite amount of information on the internet with conflicting messages about this, so it can feel…

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